Greenville, SC


VCU Brandcenter (2013-2015) Master's Candidate, Copywriting

Elon University (2008-2012) B.S.B.A. Entrepreneurship LOL

Related work experience:

Copywriting intern, Union Made Creative. Los Angeles, CA (Summer 2014) 

Copywriter, Infinity Marketing. Greenville, SC (2012-2013)


In high school, I was a standout basketball player on a nationally-ranked varsity squad. We were ranked #15,863. What stood out, mostly, was my 21% free-throw percentage. Here are my other stats.

The school administration made the team complete an anonymous survey about basketball and God (my school was pretty Catholic). I had fun with my survey, and so did my teammates.

(Click for larger images.)


I found opportunities to write things that would entertain my friends. Even if taking these opportunities earned me an F on a wonderfully-written essay about why Sylvia Plath was probably a bad dancer.

Years later, I found my way to Brandcenter, where they let me turn my "talents" into a "Master’s degree." 

As a copywriter, I still like to have fun, but never at the expense of a good, hard look to find things others don’t. Check out this dog I found on Winston Churchill. 

As a non-copywriter, I enjoy the simple things. Green lights. Tapwater. A pitcher’s duel on a Sunday afternoon. 

And I love music. I love to talk about it. I make friends based on it. I performed it once, at a grad school talent show, in an engaging audio-visual format.

Below is a video of me with the BC house band performing “I’m A Little Airplane,” by Jonathan Richman & The Modern Lovers. (This edit combines the video presentation with footage from the show.) 

What we lacked in precision we made up for in Rumple Minze.

Video co-conspirator: Nick Gelbard

For those interested, I play birthday parties and bar mitvahs.

Thank you for visiting joehartley.pizza.

Jeff Rozman is the man responsible for this photo.